The 2012/12/15 at 12:39
According to the latest figures, the real-estate market is undergoing a heavy recession that some are already comparing to the one occurring in 1993. However, the corporate real-estate market seems to be taking off, and the SIMI (Salon de l’Immobilier de l’Entreprise or Corporate Real-Estate Exhibition) is there to prove this point.
For many exhibitors, presence at the SIMI serves a simple purpose: other than the entrepreneurial nature of the exhibition, this is an event that helps stimulate meetings with other professionals, fill one’s address books and obviously, one’s order books. At the eleventh edition of the SIMI, many in attendance confirmed its key role. “It is crucial that we come so that those who are not yet our clients today can discover our different areas of activity,” states Pascal Godingen, CEO of Art Lease.
Through local authorities wishing to give a nudge to employment and the hi-tech sector, public stakeholders are increasingly open to collaboration with the private sector. “The objective is to gain visibility, relationships and exchange opportunities with players on the market,” remarks Gonzague Sandevoir, General Manager of Community Services for the Soissonnais urban community. These words are echoed by Delphine Brault, Development Manager at AFTRP, a firm working in the corporate real-estate sector: “It is important that public and private players meet because we are constructing projects today and so we are trying to sell the attractiveness of territories and communities thanks to this exhibition.”
This year, sustainable development seems to be the watchword for new projects, all backing a mid-term return on investment. To this end, financial innovation is now widely sought as an answer despite certain actors being hesitant to follow this direction in the past.
Another feature this year is the SIMI’s dynamism in innovation, namely by organising, for the first time, two round tables, presided by Michel Destot (President of the Association of Mayors of Major Towns in France) and Michel Teulet (President of the Association of Mayors in the Île-de-France Region). These round tables were a forum for debate on the construction of “towns within towns”, taking the example of the “Grand Paris” (Greater Paris) project, a spearhead of French regional metropolises.
Many consider the SIMI to act as a barometer of real-estate markets. The same commentators often make another observation: that the key leading out of this market’s crisis lies in public-private partnerships. Next year’s meeting will confirm whether this trend continues.