The 2013/07/24 at 08:27
Paris Seine Normandie. This is the name of the new associative structure set up in June this year by the CCIs of Basse-Normandie, Haute-Normandie and Paris Île-de-France – a privileged inter-regional partnership aiming to develop and support a new economic territory. The entity’s mission is to gather local economic players to offer services to companies, groupings and establishments, thus seeking to contribute to the success of a vast project for economic stimulus, territorial development and reindustrialisation.
The initiative drawing together a number of different stakes is particularly ambitious as Paris Seine Normandie represents 15 million inhabitants, 7.5 million jobs – in other words 28.5 % of the national total –, and more specifically, 600,000 jobs in industrial streams at the heart of national directions in terms of economic policy. According to Jean-Pierre Desormeaux, President of the Regional CCI of Haute-Normandie, “it is essential to make the support offer coherent with the economic fabric, to gather players around joint objectives. Such an approach will contribute to strengthening territorial attractiveness.”
The founding members of this atypical structure are the Regional CCIs of Basse-Normandie, Haute-Normandie and Paris Île-de-France, but also the CCI of Rouen, of Le Havre, of L’Eure, and of Caen-Normandie. Pierre-Antoine Gailly, President of the Regional CCI of Paris Île-de-France and First Vice-President of this new association, recalled, during the official launch, that “this creation is the fruit of work carried out since 2010 by CCIs and companies with the aim of bringing an economic and entrepreneurial dimension to the Grand Paris Fluvial and Maritime project, aiming to create a territorial and economic identity shared by the French capital, the Seine Valley and its maritime façade.” Indeed, the geographical context of Paris Seine Normandie is a key source of growth potential. Every year, 128 million tonnes of goods transit through the territory via maritime and fluvial traffic, in other words one-third of national freight transported by waterways. With 500,000 jobs in the transport sectors, it is also the leading territory in the country in terms of logistical activity – a domain representing 11 % of jobs in the Seine area.
In 2011 and 2012, two “Paris Seine Normandie Economic Meetings” were organised in Versailles to gather the players affected by this project and to determine a roadmap. Almost 1,500 companies were also invited to draw attention to the concrete expectations of company heads in the private sector and thus guide the approach to be followed. Paris Seine Normandie commits to concretising the commitments undertaken during these preparatory events. The elaboration, development and coordination of actions to increase company performance, particularly in the sectors synonymous with local dynamism, are amongst the tasks scheduled. The association is to construct an action plan to be implemented by the CCIs.
Knowledge workgroups, associations, various streams. and more widely the territorial partners in charge of supporting companies need to be involved in these initiatives. Six sectorial themes are targeted in particular: mobility, aeronautics and aerospace, the circular economy, multi-modality, tourism, and smart energy grids. These six sectors are to be combined with other more transversal themes, namely skills and training, innovation and territorial synergies between major companies on the one hand and SMEs and start-ups on the other. “Cultivating assets in relation to the Île-de-France region is a crucial point. This targeted work will bring dynamism and facilitate local implantations,” considers Jean-Pierre Desormeaux.
It should be noted that the Paris Seine Normandie region holds 14,000 hectares in land reserves for establishing industrial and logistical services. In addition, it has a very dense fabric of potential partners – almost one million establishments, in other words 25 % of players present in France.